From early on in product launch into the market, we worked with 3M Water to develop innovative packaging and to assist them to present and reformat technical information for the consumer market. The packaging for their filter and tap systems is easy to see and stops theft at retail while informing the consumer what's in the package without the need for them to 'rip into it' on the shop floor. We developed the website, along with animations to show simple 5 step installation processes, and a matrix for an online 'choose your system' tool. It's worked very well for 3M Water. And that' what counts.
